Matchmaker, matchmaker, make me a friend

Laura Whitney Sniderman (Supplied photo)

For the past year, Laura Whitney Sniderman, armed with a Master’s degree in psychology, has been helping people find and make new friends during the pandemic. She started a new community-driven company, Kinnd, which connects people online with a forthcoming app and a Facebook group of more than 10,000 people.

During the pandemic, Kinnd also held several virtual meet-ups over Zoom, where members paid $10 to be matched with others who they might get along with.

But with the world opening up again, the attraction of virtual friendships could disappear. Is this a problem for Kinnd? Or has society turned a corner in embacing and fostering online friendships? To answer these questions, Whitney Sniderman joins The CJN Daily to discuss.

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What we talked about:

The CJN Daily is written and hosted by Ellin Bessner (@ebessner on Twitter). Victoria Redden is the producer. Michael Fraiman is the executive producer. Our theme music is by Dov Beck-Levine. Our title sponsor is Metropia. Find more great Jewish podcasts at

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